Consumers Juggle Four Screens Daily--But Marketers Haven't Yet Followed Them - Forbes

Lots of investors are worried that Web companies such as Google and Facebook don’t have a clear way to make money as people increasingly access their services on smartphones and tablets instead of personal computers. Small screen sizes, the intensely personal nature of phones, and other factors mean it’s not readily apparent what kind of advertising will work best on mobile devices.


I remember when marketers were at the cutting edge of communication practices. I'm that old.