A couple of weeks ago I was tooting our horn about winning a Customer Experience Recognition Award (CERA) at Information Development World (IDW), but a new video interview popped up last week from the conference that I thought rated another blow of the horn.
I'm being interviewed by Al Martine, Director of Operations & Business Development at TechWhirl and the manager of the awards program. We talk about the unusual nature of the program at first, but then we get into why the project that won the award is important.
There is a serious impediment to growth across all organizations that comes from the legendary "but we've never done it that way" crowd, but also from the attitude of "this is how we've always done it" crowd. They aren't always the same group of people. The team at the Cultivate the Call had to overcome both in bringing the program to life. That took some guts.
Here's the interview. Click on the interactive links below the vid for more information.