Footwasher Media operates according to a standard of ethics that determines how we work with clients, their customers and the media. It is based on the standards of the Public Relations Society of America, the International Association of Business Communicators and the Society of Professional Journalists.
Minimize harm and be accountable for our actions.
Honor our obligation to serve the public interest while providing valuable services to our clients.
Act independently, as it not only serves the public but is in the best interests of our clients, and provide a separation between the financial goals of our sponsors and media partners.
Provide a voice in the marketplace of ideas, facts, and viewpoints to aid informed public debate.
Deal fairly with clients, competitors, peers, vendors, the media, and the general public, respecting all opinions and support the right of free expression.