data centers

Changing the environment instead of optimizing chip design

By Lou Covey, Editorial Director A few weeks ago we reported on a new data center environment that virtually eliminated heat in a data-processing environment.  We decided to talk to a few companies in the chip world about the potential this development has for chip design and the most comprehensive prediction came from Ian Ferguson, vice president of segment marketing for ARM Holdings.  When considering the potential, Ferguson saw almost unlimited possibilities for advancing data processing.  Here's the interview: