Getting niche tech companies out of marketing ruts

Successful companies are embracing inbound and digital marketing, but the Tech niches are still dragging their feet. We talk about why and how to get out of the rut with Dave Orrecchio of Bristol Strategies.

Video: Tech markets need effective marketing

Hight tech companies are3 more adverse to using technology in their marketing, but the time has come for them to drop their aversion and adopt content strategies